darius
Michael Darius

Apple pioneer, skeuomorph & protégé of Steve Jobs
⌛️TIME Invention of the Year
💿 Platinum for iTunes
🏆4x Reddot🔴
🖼️ iLife v1 & ‘04
🕸️ Web 2.0 Pioneer
🥀 Human Futures Planning
💌 [email protected]

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npub1t7l7pad4fqccfr3wmjtxdsutnlxa0gm69gm0p80gy4u0r3ct5lxq6g9vt8

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darius.design

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nprofile1qqs9l0lq7k65svvy3chde9nxcw9elnwh5daz5dhsnh5z2783cu960nq0eazmt

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nos.lol

relay.damus.io

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npub1t7l7pad4fqccfr3wmjtxdsutnlxa0gm69gm0p80gy4u0r3ct5lxq6g9vt8

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Last Notes

2024-06-20 05:16:00

Steve Jobs showing Andy Warhol, Keith Haring and Kenny Scharf how to use a Macintosh computer that Sean Lennon received for his 9th birthday.
It was October 9, 1984, and Steve Jobs was going to a nine-year-old's birthday party. He'd been invited just a few hours earlier by journalist David Scheff, who was wrapping up a profile of the Apple Computer wunderkind for Playboy. Jobs was far from the highest-profile guest, however. Walter Cronkite, Andy Warhol, Keith Haring, Louise Nevelson, John Cage, and singer-songwriter Harry Nilsson were also in attendance. And Yoko Ono, of course-it was her son's birthday, after all.
Despite the last-minute invitation, Jobs had managed to bring along a gift for the young Sean Lennon. A few hours into the party-once cake had been served and the adults began to talk amongst themselves-Jobs asked Lennon if he was ready to open his present.
It was, naturally, a Macintosh computer. Released in January of that year, the machine was the newest of Apple's personal computing products on the market. Jobs set up the Macintosh on the floor of Lennon's bedroom, demonstrating how to use the mouse by opening up MacPaint. The boy was enthralled by the program, initially sketching a few simple shapes with the paintbrush tool and then moving on to a sort of camel-lion hybrid.
A few of the adult guests wandered in, including Warhol and Haring. Warhol took one look at the computer program and turned to Haring in wonderment. "What is this? Look at this, Keith. This is incredible!" A few minutes later, Warhol asked if he could take a turn in front of the monitor. Jobs explained how the mouse worked, but the artist instead lifted it off the floor and swished it through the air. Finally, Jobs put his hand over Warhol's and steered it along until he'd gotten the hang of it.
After a few minutes in concentrated silence, Warhol glanced up. "Look! Keith! I drew a circle!"
That night, Warhol recorded the episode in his diary. He'd told Jobs that a man had been calling him repeatedly, trying to give him a Macintosh, but Warhol had never followed up. Jobs replied, "Yeah, that was me. I'm Steve Jobs."
Source: Apple Alumni - The First Generation
https://m.primal.net/IrHU.jpg
https://m.primal.net/IrHX.jpg
https://m.primal.net/IrHY.jpg

2024-06-18 22:33:05

The one time of the year @thecompamy discusses publicly what we’re working on is WWDC. To run the company is to know why we don’t discuss what we’re working on publicly every other day of the year.
@gruber’s WWDC talks have become somewhat of an Unofficial State of the Union for @datadesigners like myself.
https://youtu.be/J7al_Gpolb8?si=r7oL7fj4GrczjqYY

2024-06-18 07:52:37

There’s a real sense of accomplishment that comes with being able to say that you worked on something where God’s spirit didn’t have to be rejected in order for it to come into existence.
Every 💻 comes complete as a dwelling place for the Most High.
“Heaven is My throne, And earth is My footstool. Where is the house that you will build Me? And where is the place of My rest? For all those things My hand has made, And all those things exist,“

2024-06-18 02:14:52

Apple.com exceeding SAR limits with products for sale in the United States
https://skeuomorphic.design/p/applecom-exceeding-sar-limits-with

2024-06-16 20:06:14

Designing standards isn't a popularity contest. Steve Jobs' real Twitter account is @fakeSteveCeo with a lowly 6 followers upon writing this (Sunday, June 16, 2024 @ 10:35AM PST).
@myjob was always to make sure that SJ was better at hiding in plain site than I was so he could lead and invent without distraction and the team would be free to execute without harassment from crowds who love bossing Apple around with @fakecomplaints.
(An indication of how hard I work for @thiscompany to protect us from @publicfrequencies.)
https://m.primal.net/InHk.jpg

2024-06-14 23:31:39

Another clear indicator that Apple.com has been hijacked by @fakedesigners.
Illustrated art is COMPLETELY out of @compliance.
SJ wouldn't have even taken the time to ask you if you knew what @company you worked for before firing you.
https://m.primal.net/Ikua.png

2024-06-10 20:09:07

Without Apple we wouldn’t have these beautiful productions letting the world know that human ingenuity isn’t dead. Thank you to my species for what you did to contribute this year.
https://www.apple.com/apple-events/event-stream/

2024-06-10 04:45:05

When we use the royal term ‘We’, we are using @QueensEnglish to invent new @classdefinitions.
Our @code is required to protect the @heirs of @dukes, @duchesses and @Queens in @everycountry.
(By proxy and authority of the @royalacademy of Design and Engineering @RAEngNews)
https://raeng.org.uk/

2024-06-09 02:52:15

ClearedJobs.net is the only place a designer like myself is authorized to find ‘new work
@clearedjobsdotnet

2024-06-08 07:52:05

When I see people blowing smoke in mirrors about how they really just understand how social media works and how to get more @followers or how to increase their likes. I just dumbfounded because I have no idea how to use these apps.
As soon as I think I do understand how to use them I discover a new feature and I realize I don’t know anything about how to use these stupid apps.

2024-06-08 05:33:49

It’s hard to believe that there are people in 2024 who actually believe that a designer should have to beg someone in order for them to receive a paycheck.

2024-06-07 23:54:00

Now listening:
“Paint 🎨 a picture of a politician who you want to see create the world you live in…”
✍️ Draw a picture by @alanasayslove
https://music.apple.com/us/album/draw-a-picture/1354542859?i=1354542977

2024-06-06 23:22:10

Tonight I'll be chatting on The Speaker Salon about why life-giving inventions are almost always developed in hiding.
Set a reminder:
https://x.com/i/spaces/1lDGLPLYzaLGm

2024-06-06 00:22:39

Apple's market valuation is never valued according to its brand equity which is why @thecompany leaves it to @designers to communicate that brand equity will always be far more valuable than market cap.
Apple is the most valuable brand in the world.
In real estate value, retail stores are worth more than @TiffanyAndCo (per square foot) in terms of retail presence.

2024-06-05 23:14:02

The project I was just working on recently fell through and I'm looking for my next big thing.
My latest piece (below) is about how much money I save my clients by keeping them out of ADA service accessibility lawsuits.
I built Apple's Internet Observatory, I can build one for your team also.
Any referral you'd like to send my way is greatly appreciated.
https://skeuomorphic.design/p/from-neglect-to-nightmare-the-rise

2024-06-05 21:46:23

In person collaboration will always be more human, more connected and more lasting than whatever the newest tech stack efficiency conversation might be about.
In person collaboration > tech stack efficiency
https://m.primal.net/IZvo.jpg

2024-06-04 07:39:31

https://m.primal.net/IYCf.jpg

2024-06-03 21:53:41

Designers at the company are the only ones who get to say 'no'. People in engineering and marketing don't get to say 'no' to designers, so when a designer is wrong it's everybody's fault.
#note1u48…r6zd

2024-06-03 21:03:37

Take a trip inside the design lab with me (Apple is a mindset not a place).
I'll give you an official tour.
Our first stop will be this @nodoor 🚪
No doors are special doors that only designers at the company have access to (nobody in engineering, marketing or project management has access to them).
No doors protect a designers International ability to say 'no' to things. We say no to things all day long, it's one of the things that distinguishes us from fake designers who say yes to just about everything.
Inside these doors we use @nologic, no logic is more important than @yeslogic, and it's a lot more important than @fakelogic, @reallogic or @fauxlogic.
Did you know that a designer's right to say 'no' to something protects human rights security at International levels?

2024-06-03 03:07:09

One way you can know the @company has been taken over by @fakedesigners or @terrorists.
It's company policy not to use 'provider language' anywhere at Apple.
https://www.apple.com/healthcare/
https://m.primal.net/IWiV.jpg

2024-06-02 21:27:19

I'll die a dignified death leaving my accounts logged into my grandfathered account from '99 that I used to build our observatory before I ever consider creating a new account in '24.
#note18g7…xxl4

2024-06-02 20:36:46

I built Apple's Internet observatory and have been taking daily responsibility for Application Security for all of the apps we designed together since 2003, so I can't tell if the company has completely forgotten me, if the accounts team is deliberately playing a public joke on me, or just wanted to give me material to write about when it comes to the value of designing for service accessibility.
https://m.primal.net/IWRj.jpg

2024-06-02 14:36:39

My wife @AlanaNewmanCA has a new Spaces podcast @TheSpeakerSalon she is hosting every Thursday where she invites voices who have been stigmatized by far-left agendas. She breathes new hope into the idea that there are marginalized people like proponents of life, donor conceived children, opponents of organ harvesting and activists against @bigpharma whose voices have been left out of the conversation.
She makes me so proud to call myself her husband.
Listen here:
https://podcasts.apple.com/us/podcast/organ-harvesting-chinas-on-demand-transplant-industry/id1748462492?i=1000657536888

2024-05-31 02:30:53

You matter.
https://m.primal.net/ITMV.png

2024-05-30 23:46:46

Is this US Treasury job from 2009 still available?
(I have some experience protecting treasuries from being depleted by terrorists but I'm going to need a team to back me up.)
https://m.primal.net/ITFC.jpg

2024-05-30 04:13:12

I’d take a bullet for any one of these people (any day of the week).
https://m.primal.net/ISEz.jpg

2024-05-30 03:01:29

Whatever you choose to do, be the best at whatever it is.
https://m.primal.net/ISBr.jpg

2024-05-29 20:06:31

I spent over a year on the streets researching physical accessibility problems in underserved communities to better understand ways that digital accessibility is affecting people with impairments. I'll be writing a lot about this in the coming months.
New article: From Neglect to Nightmare: The Rise of ADA Lawsuits in the Digital Age:
How My Work in Digital Accessibility is Saving Companies from Legal Peril
https://skeuomorphic.design/p/from-neglect-to-nightmare-the-rise

2024-05-28 05:23:23

The day Apple turns into death cult, where the inventors of death use the company's hardware frequencies to push anti-life agendas, the standards inventors of the world will pick up and create a new Apple based on life-giving inventions that nobody knows how to find.

2024-05-28 00:12:56

I’d much rather be able to follow over 32.6M people and have @zero followers, than be followed by 32.6M people and have @zero device privacy.
https://m.primal.net/IPYg.png
https://m.primal.net/IPYf.jpg

2024-05-26 05:20:53

- reply

At roses/foundation, we guarantee every project we work on (should we accept your project) receives complete technical security.
You need a heck of a lot of security clearances before you can make a claim like that.

2024-05-25 23:26:58

- reply

There are people following this thread who are stupid enough to believe that designers and engineers don't deserve to be paid because we all need to be talking about their political causes that only exist to steal money from the manufacturing industry and the EXACT sciences.

2024-05-25 21:45:00

LOVE AND APPRECIATION DOT COM is HOW ENGINEERS and DESIGNERS at Apple report unpaid wages or hiring disputes.
Because both LOVE and APPRECIATION are non-optional ingredients when you work on ANY DESIGN TEAM.
https://m.primal.net/IMvq.jpg

2024-05-25 01:40:22

When you go to apply for something new, you have to be prepared for any amount of tragedy to strike so making it clear that appreciation is a condition for working is nobody’s responsibility but your own.

2024-05-24 21:12:42

There are people who get so impatient with having to use their own brain to understand logic that they would sooner have you locked away so they don't have to think about it.

2024-05-24 20:28:12

The people who are expected to build privacy security into new device experiences are the people whose personal privacy security has to matter the most.

2024-05-24 20:13:16

You can't force someone to understand how money is made who thinks they already know.

2024-05-24 05:57:23

The misconception and running joke is that Apple is the largest
@company in the world. We aren't the largest, we're actually technically the smallest. We all work for the labor department inside a closed circuit security process we call the microservices division.
https://www.bls.gov

2024-05-20 20:44:48

Apple’s Apology and the Rejection of Creative Destruction
Looking backwards in time at seven wonders of the world (Part One)
https://skeuomorphic.design/p/apples-apology-and-the-rejection

2024-05-19 02:32:43

One of the strange phenomenons of being responsible for work definitions as a work engineer at Apple is you'll never be able to figure out how to work with people who don't want to work with you.

2024-05-18 23:33:11

If you don't know how to describe what you do, you don't know what you do.

2024-05-18 21:07:06

Apple is the only company in the world where your right to be seen as a designer doesn’t exclude you from your right to be seen as an inventor.
https://skeuomorphic.design/p/the-right-to-be-seen-as-a-designer

2024-05-17 21:08:33

Yesterday, on Global Accessibility Awareness Day #GAAD, roses/foundation launched a 'Designers on Strike' campaign to raise awareness about the importance of designers around the world.
Designers don't get a 'designer appreciation week' like other professions do and we're the only profession in the world that doesn't get to go on strike.
Read the full letter here:
https://designersonstrike.com

2024-05-15 06:46:56

What’s better, to tip toe around whether you’re going to offend someone by describing exceptional processes in exceptional ways, or describing exceptional processes as relative and equal to everything else so people’s feelings, egos and sense of equality doesn’t go challenged?

2024-05-14 23:38:35

When a design dignitary gets trapped into local infrastructure priorities, there has to be an easier way for that person to request design delegation for local priorities.

2024-05-14 21:43:27

Design responsibilities are safety responsibilities.
Safety responsibilities are building responsibilities.
Building responsibilities are security responsibilities.
Security responsibilities are everyone’s responsibility.
(This is how we define engineering and building responsibilities at Apple.)

2024-05-14 00:36:15

Beyond the SEC: Apple’s Journey with the STC
The Special Securities Exception That Sets Apple Engineering Apart from Its Competitors
https://skeuomorphic.design/p/beyond-the-sec-apples-journey-with

2024-05-12 22:36:09

The hardest thing you’re ever going to do in life is defend your right to have genius conversations with people who are much smarter than you.
If you aren’t willing to have conversationss that have never been had, you’ll never build anything that has never been built.

2024-05-12 10:47:03

You can’t guarantee your users experiences will be prioritized above the experiences of your employees if you don’t know how to prioritize the experiences of your employees above your own.

2024-05-11 02:07:21

Once you have taken your oaths on the Apple design team, there are no amount of chill pills, medication, alcohol or substances that will ever get you to 'forget' about things you could be doing to improve upon International development security.

2024-05-11 01:18:16

Once your nightmares about threats to international development security become a part of the way you define work and prioritize bugs, you will never again be qualified for a 'regular job'.

2024-05-10 06:02:57

When the freedom to innovate is outlawed, not even those who are set in their ways will be free.

2024-05-09 22:59:38

My OATH
https://m.primal.net/IFBR.jpg

2024-05-07 05:03:04

The team that was responsible for turning the company around upon Steve Jobs' return are either doing very well in life or someone is working very hard to spread lies about the value or importance of our contribution.
https://m.primal.net/IECD.png

2024-05-02 20:53:13

When I see the terms 'transparency' or 'decentralized' on someone's website describing what they do, the first thing that comes to mind is how brainwashed everyone that works there must be by marketing smokescreens.

2024-04-28 06:27:57

I’m the most delusional designer in the world & will make sure all of your delusional ideas about disrupting new markets & democratizing legacy industries are delusional ideas that are worth investing in because you know how to execute well w/design.
https://delusional.design

2024-04-28 01:39:50

There’s no nice way to tell someone who simply isn’t very good at what they do that they’ve chosen the wrong career and that there is something else they were designed to do while they are still here on this planet.

2024-04-24 02:06:09

If I were to die tomorrow, what would you wish you had asked me today about building Steve Jobs’ favorite design team?

2024-04-20 20:00:53

The ability to support artists by buying their music online will outlive music streaming as the more important invention that took place during our lifetime.
https://mashable.com/article/itunes-music-store-anniversary-free-single

2024-04-13 07:11:36

Data/driven designers understand that everything is a news ecosystem for someone else’s data.

2024-04-10 18:50:37

Experience designers (in most societies) are people who hold wrong beliefs, for believing that the experiences people are having in life can be improved upon.

2024-04-10 01:16:42

I never experienced the phenomenon of coming in contact with so many people working so hard to invalidate, debunk and guarantee that there would be no public takeaways from my learnings on the Apple Design Team…
https://m.primal.net/HtBo.jpg

2024-04-09 01:30:14

This is why people who work in product design have so many mental health problems: because nobody says ‘thanks’ for things that just work the way you expect them to.
https://m.primal.net/Hskm.jpg

2024-04-07 08:39:27

- reply

Don't be fooled, #web3 is not filled with people who understand or care about the craft of web application development. It's filled with people who want the DOJ to be able to tell Apple that logging into a service should start with your wallet so they can steal from you instead of Signing in privately using your Apple ID so you can keep your consumer protection.

2024-04-07 08:39:17

- reply

The rush to rebrand the web to web3 was an underhanded effort by the crypto community who needed to rebrand their marketing efforts because of how shady crypto marketing tactics were but in the process of rebranding their efforts they took the focus away from the importance of things like use cases, scenario development and web application performance.

2024-04-07 08:39:00

So one of the reasons my head is kind of big and I'm not a huge fan of all of the lemmings following around the #web3 trend is because I was responsible for pioneering the early web (2.0) from a static environment into an application like environment. Web 2.0 was the introduction of applications to a web that was static.

2024-03-09 21:09:28

The OmniShow interview with Andrew Mason
How Michael Darius uses Omni Software
Full interview: Audio courtesy of The Omni Show.
https://skeuomorphic.design/p/the-omnishow-interview-with-andrew

2024-02-05 03:26:49

If you didn't have enough security clearances to be told you aren't permitted to take notes, you weren't actually on the Apple design team.
Bob,
I'll take 'JOBS WITH TOO MANY SECURITY CLEARANCES TO ALLOW NOTETAKING' for $800
https://m.primal.net/HakM.jpg

2023-12-31 19:42:06

Ready for the New Year Festivities 🥳
https://m.primal.net/HWFj.jpg

2023-12-09 05:39:23

https://m.primal.net/HTFU.jpg

2023-11-23 20:40:42

“Baked Apple” Thanksgiving ad from 1981.
Happy Thanksgiving Apple family.
https://m.primal.net/HRFK.jpg